Logo Animation and Reveal Templates
A logo reveal runs before the video, which means it runs before anybody has decided to stay. Everything about how these are built follows from that one fact.
Short. Four seconds is the longest any of these run and most are done in three. An intro is the part of a video with the highest drop-off in it, and every extra second is measurably people leaving — the reveals that survive are the ones over before a viewer has finished deciding whether to be annoyed.
The mark is an image layer called Logo, which is the part stock clips get wrong. A finished animation has somebody else's badge baked into its frames; changing it means going back to whoever made it. Here you drop your own file on the layer, or import your channel and it fills with your own picture.
Twenty ways in: a pop that overshoots and settles, a ring closing onto the mark, a stamp that lands hard, two bars parting to leave it standing, a bloom that swells once, a card that turns over and stops, a marker crossing the lockup once, a frosted pill holding the mark and the name side by side. The motion is keyframes rather than a baked clip, so a reveal that feels too energetic for your channel can be slowed down without being remade.
Every template here is free to open, free to change and free to watch back, with no account needed to browse. Exporting the finished file costs $5 once for that project, or a plan covers every export.
All 21 Logo templates
- YouTube Channel Intro 202616:9 YouTube channel intro with editable name, promise and animated play mark.
- Logo PopLands, overshoots once and settles. The plain one.
- Logo Ring DrawA ring closes around the mark before the name arrives.
- Logo Glass BadgeFrosted badge that reads over any first frame.
- Logo StampDrops from oversize and hits. For a harder cut.
- Logo SlideMark and name arrive from opposite sides and meet.
- Logo GlowA soft bloom behind the mark that swells once.
- Logo Split BarTwo bars part to leave the mark standing between them.
- Logo UnderlineMark above a rule that draws itself under the name.
- Logo Corner TagSmall, in the corner, for a mark that sits through a shot.
- Logo WordmarkName set large with the mark as punctuation beside it.
- Logo FlipThe mark turns over once like a card and stops.
- Logo Circle BadgeMark set in a frosted disc, with the handle beneath.
- Logo Bar RevealA bar crosses the frame and leaves the lockup behind.
- Logo StackMark over name over rule. The centred lockup.
- Logo Outline FrameA drawn frame that closes onto the mark and the name.
- Logo Hard DropFalls in with a flat offset shadow. For a cut with weight.
- Logo TaglineMark, name, rule and the line that says what you make.
- Logo SweepA light passes across the lockup once, then leaves.
- Logo Pill LockupMark and name side by side inside a frosted pill.
- Logo PresentsA presented-by line above the mark, for an opening title.
Using logo graphics
- How long should a channel intro be?
- Under four seconds, and shorter is better. The data on this is unambiguous — the longer the intro, the more people leave during it. If you have an eight-second animation you are proud of, put it at the end instead, where the people watching have already chosen to stay.
- Can I use my own logo file?
- Yes. The mark is an image layer, so drop a PNG or an SVG onto it and it takes the shape of the animation that was already there. An SVG can also be turned into real extruded 3D from the same panel if you want depth.
- What should I export it as?
- Transparent, so it sits over your first shot rather than on a black card — ProRes 4444 for the desktop editors, a PNG sequence for anything else. If it is going on a solid background anyway, an ordinary MP4 is smaller and simpler.
- Can I change the colours and the timing?
- Both. The mark is an image layer you replace with your own file, and everything around it — the ring, the plate, the rule under the name — carries its own colour. The timing is keyframes, so a reveal that feels too energetic for your channel can be slowed without being rebuilt. No After Effects at any point.
Rather build your own?
YouTube Intro MakerMost intros are cut by their own channel within a year, because they cost watch time and say nothing. The ones that last are short, arrive after the hook rather than before it, and look like the channel rather than like the template they came from.Next
- Make it yoursChange the words, the colours and the timing without breaking the animation that was built for the shape.
- Export it with transparencyWhich format your editor actually reads, and why a black rectangle behind your graphic means the wrong one was chosen.
- Size it for the smallest screenA mark that reads on a monitor can be four millimetres tall on the phone most of your audience is holding.
- YouTube Intro MakerMake your intro from your own logo instead — or let Autopilot make three from it — and keep it short enough to cost no watch time.
- What exporting costsOpening this template, changing it and watching it back are free. Getting the finished file out is $5 once for this project, or a plan if you make them often.